One of the key relationships in the information business is that between buyers and vendors of information products and services. The relationship often starts out simply as a buyer-seller connection, but because of the complexities of purchasing or licensing content in print or electronic form, the connection typically grows stronger. Negotiating licensing contracts becomes a key component and knowing how to conduct a good negotiation is important for any information professional responsible for obtaining content. Sometimes a more cohesive relationship between buyer and services provider is needed and that is where a partnership comes into play.
On Tuesday, February 9th, I gave a webcast on these points as part of the SirsiDynix Institute series. The webcast was recorded and you can see it by clicking on the image of my first slide of the presentation below.
You will have to register with the Brighttalk webcasting service to view it if you aren’t already registered, but registration is free and it is likely you will want to play other webcasts in the series as they are a great way to broaden knowledge about information services-related topics. Please make comments about the webcast as I’d be very interested to hear thoughts about it.